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Desperate Seller adds video to their online used cars sales
Video streaming provided by Mydeo brings confidence to the online used car sales market
(11 April 2006)

Desperate Seller.co.uk the UK’s premier car buying & selling website has today announced that they are working with Mydeo to add video to their online used car sales listings.

The service, that will launch next month, allows sellers to upload a one minute video of their used car from either their PC, digital camera or mobile phone for an additional charge to the listing fee of £3.

Desperate Seller already provide one of the UK’s cheapest and most successful ways to sell a car online through their £29.99 flat fee listing which places the advertisement on 101 leading car sales websites until sold. By incorporating steaming video into their service, Desperate Seller have become one of the first companies to enable potential buyers to view the car via video before contacting the seller and arranging a viewing.

“By introducing streaming video, we are hoping to bring an extra level of confidence to car buyers who look for their new car online” said Russell Berry, Co-Founder of Desperate Seller. “Buyers can sometimes travel up to xx miles to view and test drive a used car, and by being able to view video footage of the car beforehand, we hope to save buyers time and money as they compile their shortlist.”

Berry continued, “Implementing Mydeo video streaming was the best fit for Desperate Seller. The interface is incredibly easy for sellers to use, and as Mydeo offer no annual contracts or setup fees, the one time fee was easily transferable to those sellers who want to enhance their used car sales listing.”

"We are thrilled to be working with Desperate Seller and for our technology to enable them to offer a better service to their customers” said Cary Marsh, Mydeo Managing Director and Co-Founder. "We have always strived to make Mydeo as simple as possible for users, to bring high quality streaming to everyone, and we can see enormous potential for the service in the online car sales industry.”

For further information, please contact:
Katie Olver
Momentous PR
T: +44 (0) 208 614 6816
M: +44 (0) 781 484 5376
E: kolver@momentousuk.com

About Desperate Seller
Desperate Seller.co.uk is the UK’s premier car buying & selling website. Established in 1999, the site was the UK’s first to offer a multi-website car advertising model, designed to reduce the time, stress and money involved in buying and selling new and used cars. Now with over 130,000 new and used cars on the site, and powering used car classifieds for BBC’s Topgear.com, Wisebuyers.co.uk, Excite.co.uk and Yahoo! Cars, Desperate Seller attracts a massive national audience of car buyers and sellers.

For further information on Desperate Seller, visit: www.desperateseller.co.uk

About Mydeo
Founded in 2004 by Cary Marsh and Iain Millar, Mydeo won the Research & Development Grant for Technical Innovation from the UK Department of Trade and Industry. Mydeo provides quality global streaming video hosting for home and business users. The site provides simple online tools that help users upload, pay for, and distribute videos to friends, family, customers and prospects, as well as live statistics to track how popular videos have been.

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