The perfect private sale
With a plethora of web sites and platforms available to present your pride and joy, a private seller has more options than ever, most of them will gladly take your money in return for their platforms exposure to a buying hungry audience, DesperateSeller.co.uk has hundreds of thousands of cars for sale at any one time and us car buyers, car lovers, dreamers alike just love looking at them.
However, choosing your platform is only part of the important process in getting your car ready for its next owner, the internet platform you choose only opens the shop window. Online sales have been on the increase but greatly accelerated by our new way of operating as a consequence of this dreaded virus, selling your car privately has even more benefits along with its downsides.
So, your preferred interest site sorted, here are some ideas that are effective in marketing your car. Now, these might be obvious to the seasoned professional but they could help others in attracting more interest:
A full valet
A full valet, is the basics, but even investing in a professional detailer and a machine polish could benefit its attractiveness to others. On the flip side, I recently visited a car for sale that was, to coin a phrase, “hanging”. The owner didn’t even bother to show it a sponge after many, many miles or even a £10 corrugated iron covered jet wash, not even think to eject the wrappers littering the interior, shocking!
Do your research
Research your cars value and price it sensibly, cars that are too cheap become suspicious and overpriced cars don’t get a look in and fall short of the search parameters of the buyer.
Take a lot of photos
Take lots of clear pictures, good quality pictures showing your car at different angles along with a few of the options it has help build a story. If possible, drive it to a place with an aesthetically pleasing backdrop for its photo shoot, show a nice location it frequents. And, definitely no pictures with your awkward posed, dressed for radio reflection in. There are some hilarious real life advert blunders on the net. The general rule, which I’ve found over the years, is quality plus quality with get your buyers juices going and their minds thinking about what it will look like on their driveway.
Be clear and concise
Clear and factual advert wording, think about what potential buyers would want to know, for example The cars options, it’s (to the 100) current mileage, when its next service is due, tread depth of the tyres, these are things that the next owner will be wanting to know, mindful about what’s it going to cost after purchase. Try to avoid giving a personal opinion by telling your potential buyers “it drives really well”, or “it’s the best colour they made”. Factual descriptions allowing the buyer room to decide, and most importantly honesty, are always the best policy.
Safety
Lastly, ensure you are safe in selling and showing your car to a potential buyer. Try to have someone with you when you show your car and never let them take it for a drive on their own. The internet deprives us of anonymity so social media check them before meeting. Check the funds are 100% clear before releasing the car and change the recorded keeper online soon as you can to avoid their fines from a time distance flashed drive home.
In summary, if you want to digest this advice and sprinkle it with honesty and integrity then I’m confident you will have a perfect private sale! As soon as you’re ready then make sure you head to DesperateSeller.co.uk where we have an excellent sell my car advertising package.
